News

On February 28, the Lithuanian Consulate General in Los Angeles presented Lithuania’s business environment and economic landscape to students of the International Commerce program at the University of Southern California (USC).

The Consulate’s economic team met with over 30 students from the USC Marshall School of Business, providing insights into Lithuania’s economic potential, investment opportunities, and resilience to geopolitical factors. Students were also introduced to the European Union’s single market and Lithuania’s role in the decision-making process.

“Our goal is to enhance Lithuania’s visibility on the global stage by fostering dialogue with future business leaders. It was inspiring to see students’ interest, and we look forward to further collaboration,” said Consul General Sandra Brikaitė.

During the discussion following the presentation, key topics included Lithuania’s economic growth and adaptability in a changing global environment, the country’s attractiveness to foreign investors, and cultural and business differences between Lithuania and the U.S. Students expressed curiosity about Lithuania’s innovations, investment attraction strategies, and major cultural and historical landmarks in Vilnius.

The collaboration with USC will continue this May when a delegation of USC Marshall School of Business faculty and students visits Lithuania. The group will have the opportunity to explore Lithuania’s business ecosystem firsthand, establish connections with international companies, and participate in meetings with academic institutions. The USC delegation’s visit to Vilnius, which first took place in 2024, has now become a valuable ongoing initiative that contributes to the development of bilateral partnerships.

The Lithuanian Consulate General in Los Angeles remains committed to strengthening economic and academic ties between Lithuania and the United States, fostering international cooperation, and promoting business development.